For better or for worse, social networking is here to stay. It’s the way we communicate in the 21st century, and if you feel it’s just not the same as a phone conversation, you are correct! But that doesn’t mean it’s worse—–in some cases, it can be better. We all recall the first “touch” to a client (friend) may be a post card or a phone call—-think of making a nice comment on their Facebook page as the same thing.
We all lead busy lives and none of us ever have enough emotional support, especially in the Real Estate industry which is loaded with stress, egos, tempers flaring, irate clients and broken “promises”. Sometimes you just don’t want to “talk about it”. You want to partake in a hobby, take a long walk, cook, or a multitude of other things. When I sign onto Facebook, I find a varied assortment of photos and conversations. Somebody’s dog just learned how to sit, an old friend just became a mother for the first time, a co-worker got a promotion In all of these scenarios, people are reaching out to other people. They want a “good job” or “go get ‘em” or “you ROCK!” as a comment….a little praise, ego-stroking, emotional support etc. Wha’s so bad about that? I just got a “thumbs up” on a photo I had taken and that I was proud of—it really made me feel good. Now of course these comments can get out of hand, and drama rules the day, but I just “hide” those negative friends or comments.
I also have learned alot about some of my Facebook “friends”. Many are not close friends, but I have found out we share the same interests or hobbies, or have mutual friends. One person I found had a cousin I went to elementary school with where we had been really good friends. A few of us have formed a group called “Healthful Food Club”, where many of us are vegetarians, sharing recipes, food industry news and trading ideas on how to eat better. How comforting to come home from a long day and check into see “Omar’s Food Diary” and his progress…he’s on a 99 day quest for healthier eating. Groups of people with similar interests and ideas are the basis of many long term friendships.
Reaching out to other people and sharing similar interests are the basis of forming friendships.
People say social networking is a waste of time, and why don’t we just meet face to face? Well I don’t know about you but with my 200+ friends on Facebook, that would not be humanly possible. How great is it that we can have a social meeting place to reach out to each other and make new friends? They are of course virtual friends, but I have made many new “real” friends from Facebook. We should take advantage of everything we have to network. Isn’t that the crux of our business?